Marketing & Communication

CV Community Manager: ATS-ready guide for 2025

Learn how to write a Community Manager CV that recruiters can scan fast and ATS can parse. Get a proven structure, keyword list, quantified achievement examples, and role-specific tailoring tips for 2025 hiring.

12 min readUpdated December 12, 2025

Key Takeaways

A Community Manager CV needs to show measurable community outcomes, not only posting frequency. Recruiters look for proof that you can grow audiences, protect brand reputation, and convert engagement into business value using repeatable processes and reliable reporting.

In 2025, many teams expect community and customer support to overlap: candidates who can reduce response times, improve sentiment, and deliver insights to product and marketing stand out. In B2C and SaaS, it’s common to manage 4–8 social channels, publish 12–25 posts per week, and report monthly on reach, engagement rate, CTR, and community health indicators.

Un bon CV de CV Community Manager doit démontrer :

  • Clear ownership of channels, tone of voice, and moderation rules
  • Data-driven optimization (tests, reporting, learnings)
  • Cross-functional coordination with marketing, support, and product

Use the guide below to structure your CV, choose ATS keywords, and turn daily tasks into quantified achievements.

CV Examples - CV Community Manager

Discover our CV templates adapted to all experience levels. Each example is ATS-optimized.

CV Community Manager (Beginner)

For internships and junior roles: highlight channel fundamentals, content planning, moderation, and measurable engagement wins from projects, student associations, or first jobs.

Utiliser

CV Community Manager (Intermediate)

For 3–7 years’ experience: show multi-channel ownership, editorial calendars, community programs, and metrics like CTR, engagement rate, and support deflection with clear tooling.

Utiliser

CV Community Manager (Senior)

For senior profiles: emphasize strategy, governance, crisis playbooks, cross-functional leadership, influencer/community partnerships, and business impact across pipeline, retention, and brand sentiment.

Utiliser

Perfect CV Checklist - CV Community Manager

Check each item to ensure your CV is complete and optimized.

Your Progress0%

Professional Summary - CV Community Manager

The professional summary is the first thing recruiters see. It should summarize your profile in a few impactful lines.

Good example

Community Manager with 5+ years in e-commerce, owning Instagram, TikTok, X, and Reddit communities (1.2M total followers). Increased engagement rate from 2.1% to 3.6% in 6 months and cut median response time from 9h to 2h using Sprout Social, GA4, and Brandwatch.

Bad example

Motivated, dynamic, passionate Community Manager, available immediately. I love social media and I am ready to take on new challenges in any company.

Why is it effective?

Le bon exemple est efficace car il :

  • States seniority and industry (e-commerce) so recruiters can match context quickly
  • Names channels and scope (1.2M followers) to signal operational scale
  • Quantifies outcomes (engagement rate, response time) instead of listing tasks
  • Mentions real tools (Sprout Social, GA4, Brandwatch) that map to ATS filters

Le mauvais exemple échoue car il :

  • Uses empty claims (“motivated”, “dynamic”, “passionate”) without proof
  • Does not specify channels, audience size, or content formats
  • Adds no metrics, so impact cannot be assessed
  • Says “any company”, which suggests no targeting or understanding of the role

Professional experience examples

Here are examples of professional experiences. Note how results are quantified.

Community Manager

ASOS, London

Jan 2022 – Sep 2025

Owned day-to-day community management for fashion e-commerce across Instagram, TikTok, and X. Worked in a 6-person social team with shared creative studio. Managed publishing calendar, moderation, and monthly reporting with support and brand teams.

Key Achievements

Grew Instagram followers from 410k to 560k (+36%) in 12 months through UGC series and creator collaborations
Improved average engagement rate from 2.4% to 3.3% over 2 quarters by testing hooks, posting windows, and formats
Reduced median first-response time from 7h to 1h45 by implementing Sprout Social inbox workflows and macros
Built a crisis playbook and escalation matrix adopted across 3 markets, improving response alignment and reducing off-brand replies

Key skills for your resume

Here are the technical and soft skills most sought after by recruiters.

Hard skills (Community Manager)

Technical Skills

  • Social media content planning and scheduling
  • Community moderation and escalation workflows
  • Sprout Social
  • Meta Business Suite
  • Social listening and sentiment tracking
  • Influencer and UGC activation
  • Performance reporting (GA4, native analytics)
  • A/B testing for creatives and copy

Soft skills

Soft Skills

  • Clear written communication and tone consistency
  • Prioritization under time pressure (real-time community needs)
  • Stakeholder management with marketing, support, and legal
  • Conflict de-escalation and empathy in public threads
  • Structured problem solving from qualitative feedback
  • Editorial judgment and risk awareness
  • Collaboration in fast approval cycles
  • Attention to detail in publishing and tracking

ATS Keywords to Include

ATS systems filter CVs based on specific keywords. Include these terms to maximize your chances.

ATS Tip

Click on a keyword to copy it. ATS systems filter CVs based on these exact terms.

Mots-clés importants

Hiring Sectors

Discover the most promising sectors for your career.

1

E-commerce & DTC brands

2

SaaS & B2B technology

3

Media, entertainment & streaming

4

Consumer goods (FMCG)

5

Hospitality, travel & lifestyle

6

Agencies (social media, PR, digital)

Education & Degrees

Community Manager roles typically value practical marketing training plus hands-on portfolio evidence. Degrees in marketing, communications, journalism, or digital media provide strong foundations in audience research, messaging, and content production. Many hiring teams also accept non-traditional paths if you can show consistent results, dashboards, and real community work (e.g., brand accounts, associations, Discord/Reddit moderation, or creator projects).

If you have less experience, prioritize projects with measurable outcomes and document your process (brief, calendar, creative rationale, reporting).

Recommended Degrees

  • Bachelor’s degree in Marketing
  • Bachelor’s degree in Communications
  • Master’s degree in Digital Marketing
  • Master’s degree in Communication & Media
  • MBA (Marketing or Brand Management)
  • Certificate in Social Media Marketing (university extension program)

Languages

Languages can be a differentiator for Community Managers because community interactions are real-time, public, and culturally sensitive. If you support multiple markets, you may need to moderate comments, handle complaints, and adapt tone of voice without delays or mistranslations.

  • Global brands often require English plus one additional language for market coverage
  • Customer support collaboration benefits from accurate nuance and empathy
  • Social listening and trend spotting improve with multi-language context

Present levels clearly and add proof (certifications, work context, or daily usage).

🇬🇧

English

Native

🇪🇸

Spanish

Proficient (DELE B2)

🇫🇷

French

Intermediate

Recommended certifications

Certifications are not mandatory, but they help validate platform knowledge, analytics literacy, and ad ecosystem basics. Prioritize credentials that match your target role: Meta and Google for measurement, and platform-specific learning for community and content execution.

Meta Certified Digital Marketing Associate
Google Analytics Certification (GA4)
Hootsuite Social Marketing Certification
HubSpot Social Media Marketing Certification
TikTok Academy Certification
Google Ads Search Certification

Mistakes to avoid

Listing tasks without measurable outcomes

A Community Manager CV that only says “posted daily” or “managed Instagram” doesn’t show performance or decision-making. Recruiters need to understand what you improved and how you did it: content experiments, moderation rules, community initiatives, and reporting. Without numbers, your experience looks interchangeable with any junior profile, even if you operated at scale.

Toujours inclure :

  • Baseline → result (e.g., engagement rate 2.1% → 3.6%)
  • Timeframe (e.g., in 90 days, per quarter, over 12 months)
  • Scope (channels, follower base, markets, posting cadence)

Use this formula: Action + method + metric + timeframe + tool.

Using vague platform knowledge instead of tool-specific expertise

Writing “social media tools” or “analytics” is too broad for ATS screening and hiring managers. Most teams use a defined stack for scheduling, listening, and reporting. If you don’t name the tools, your CV may be filtered out, even if you have the skills.

À éviter : "Used analytics tools to track performance"

À privilégier : "Built weekly dashboards in Looker Studio using GA4 and platform APIs; reported reach, CTR, saves, and engagement rate to marketing leads"

Precision also signals you can onboard quickly and collaborate with paid, CRM, and support teams.

No evidence of moderation, risk management, or escalation

Community management includes difficult moments: complaints, misinformation, harassment, product incidents, or PR crises. If your CV avoids these topics, it can signal limited ownership. You don’t need to describe sensitive details, but you should prove you can operate with guidelines, escalation paths, and consistent tone.

À mentionner :

  • Community guidelines and moderation rules you enforced
  • Escalation workflow (legal, PR, support, product)
  • Crisis communication contribution (playbook, templated responses, monitoring)

One generic CV for every brand and sector

A single version rarely works because community strategy differs by audience, platform mix, and brand risk level. Tailoring does not mean rewriting everything; it means adjusting keywords, achievements, and examples to match the job description. If a role focuses on TikTok and creators, a CV centered on LinkedIn posts and corporate announcements will miss the mark.

Checklist :

  • Mirror the job’s top 8–12 keywords (tools, platforms, metrics)
  • Lead with the most relevant 2 achievements for that industry
  • Adjust portfolio links to show the closest campaign and format

Expert tips

  • 1

    Lead with one business metric : Add one line near the top linking community work to outcomes like conversion rate, retention, or support deflection, not only follower growth.

  • 2

    Show your channel mix clearly : List platforms with scope (followers, markets, cadence). Example: “TikTok (320k), Instagram (560k), X (90k), Reddit (moderation).”

  • 3

    Turn moderation into process : Describe guidelines, escalation matrix, and response SLAs. Include the before/after impact on response time and resolution rate.

  • 4

    Quantify content operations : Mention posts/week, approval cycle time, UGC volume, creator briefs/month, and how you tracked performance across formats.

  • 5

    Use ATS-friendly keywords naturally : Integrate tools and metrics in bullets (Sprout Social, social listening, engagement rate, GA4) rather than a long keyword dump.

  • 6

    Add a portfolio with context : Share 3–5 links and explain goal, audience, and result. Include one dashboard screenshot or reporting sample if possible.

  • 7

    Protect confidentiality : If you can’t share exact numbers, provide ranges and ratios (e.g., “+25–30% engagement”) and explain the measurement method.

Frequently asked questions

Find answers to the most frequently asked questions.

Yes. Add a short “Portfolio” line in your header or “Additional information”. Link to 3–5 examples: a campaign post, a community initiative, a moderation guideline excerpt, and a reporting snapshot. For each, indicate objective and result (e.g., +1.2pp engagement rate). Avoid links that require login.

Use metrics tied to outcomes: engagement rate, CTR, saves/share rate, follower growth, response time, sentiment trend, and conversion (signup, add-to-cart, or lead). If your role includes support, add resolution rate and deflection. Always provide timeframe and baseline so recruiters can judge impact.

Prioritize short-form video workflows: hook testing, series formats, creator collaborations, and native analytics. Mention posting cadence, average watch time, completion rate, and share rate. Show how you brief creators or editors and how you iterate based on performance. Add 2–3 TikTok links in your portfolio.

Yes, if it supports the role. Keep it concise: budget ranges, objectives, and how paid supported community growth or conversions. Mention tools like Meta Ads Manager and how you coordinated with paid teams. Don’t let paid social replace core community items like moderation, engagement, and brand voice.

One page is ideal for under 7 years of experience; two pages can work for senior roles with leadership and multi-market scope. Use tight bullets, prioritize quantified achievements, and keep older roles short. Recruiters should find channel mix, tools, and top results within 15 seconds.

In many English-speaking markets, photos are optional and often discouraged in the US. If you apply in the UK, it’s still generally optional. Focus on content quality: metrics, portfolio, and tools. Only include a photo if it’s standard in your target country and adds no risk.

Build your Community Manager CV in minutes

Use our CV builder to structure your Community Manager CV, insert ATS keywords, and turn daily community work into quantified achievements. Export a clean, recruiter-friendly layout in 2025.

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