I'm going to share something that might change how you think about skills sections. When I was hiring for a data analyst role, I received two resumes with nearly identical skills listed: Excel, SQL, Python, Tableau. Same keywords, same order.
The first resume just listed those skills in a sidebar. The second resume said: "Built automated reporting dashboard in Tableau, reducing weekly analysis time from 8 hours to 45 minutes and eliminating manual Excel errors that had cost $50K in misallocated budget."
Same skills. Completely different presentation. Guess who got the interview? 😏
The skills on your resume aren't just keywords for ATS systems to scan. They're promises you're making to the employer about what you can do. The question is: are you proving those promises or just claiming them?
According to LinkedIn's hiring data, employers increasingly prioritize evidence of skill application over skill claims. A list of technologies matters less than demonstrating what you built with them.
In this guide, I'll show you which skills matter most in 2026 and — more importantly — how to present them so employers actually believe you.
The Skills Employers Are Actually Searching For
Every year, the skills landscape shifts slightly. What mattered in 2020 isn't what matters in 2026. Here's what's changed and what's staying the same.
The Technical Skills That Open Doors
These hard skills appear most frequently in job postings across industries:
Data and Analytics:
- Data analysis and interpretation
- SQL and database management
- Excel (advanced functions, pivot tables)
- Business intelligence tools (Tableau, Power BI)
- Basic Python or R for analysis
Digital Proficiency:
- CRM platforms (Salesforce, HubSpot)
- Project management tools (Asana, Monday, Jira)
- Cloud platforms (AWS, Google Cloud, Azure basics)
- Marketing automation
- Collaboration tools (Slack, Microsoft Teams ecosystem)
Emerging Technologies:
- AI and machine learning literacy
- Automation and workflow tools
- Data privacy and security awareness
- No-code/low-code platforms
The key word is "literacy." You don't need to be an AI engineer to list AI literacy. But you should be able to discuss how AI tools have changed your work 💡
The Soft Skills That Close Deals
Technical skills get you past ATS. Soft skills get you hired. Here's what hiring managers tell me they're desperate to find:
Communication: Not just "good communicator" — the ability to explain complex ideas simply, present to executives, and write clearly.
Problem-Solving: The capacity to identify root causes and develop solutions, not just escalate issues.
Adaptability: Willingness to learn new tools, adjust to change, and handle ambiguity.
Collaboration: Working effectively across teams, departments, and time zones (especially important for remote/hybrid roles).
Time Management: Self-direction and prioritization without constant supervision.
The challenge with soft skills? Everyone claims them. Few prove them. That's your opportunity.
How to Organize Skills on Your Resume
Where you place skills and how you format them affects whether they get noticed.
The Dedicated Skills Section
Place this near the top of your resume, after your summary. Keep it scannable:
Technical Skills: SQL, Python, Tableau, Salesforce, Google Analytics Methodologies: Agile, Scrum, Six Sigma Languages: Spanish (fluent), French (conversational)
Eight to twelve skills maximum in this section. More than that becomes overwhelming. Less feels thin.
For more details on organizing skills, see our best resume skills guide.
Skills in Your Experience Section
This is where skills come alive. Instead of just listing "project management," show it:
"Managed $2M website redesign from discovery to launch, coordinating 3 vendors and 2 internal teams, delivering on time and 8% under budget."
That bullet demonstrates project management, vendor coordination, budget management, and delivery — without ever using the word "skills" 😅
Skills in Your Summary
Your professional summary should highlight your 2-3 most marketable skills:
"Marketing Director with 10 years driving B2B growth through demand generation and content strategy. Increased qualified pipeline 340% at [Company] through SEO optimization and marketing automation."
The summary tells me your specialty (demand generation, content) and proves it with a result.
Technical Skills That Matter by Industry
Different fields value different technical competencies. Here's what's hot in major industries:
Technology and Software
Must-have: Programming languages relevant to role, cloud platforms, version control (Git), CI/CD concepts
Emerging: AI/ML frameworks, security fundamentals, API development
How to prove it: GitHub repositories, deployed projects, certifications, hackathon participation
Marketing and Communications
Must-have: Analytics tools (Google Analytics, Adobe), CRM platforms, content management systems, social media platforms
Emerging: Marketing automation, AI content tools, attribution modeling
How to prove it: Campaign results with metrics, audience growth numbers, conversion improvements 💡
Finance and Accounting
Must-have: Financial modeling, Excel advanced functions, ERP systems (SAP, Oracle), regulatory knowledge (GAAP, IFRS)
Emerging: Data visualization, Python for finance, blockchain basics
How to prove it: Audit results, cost savings identified, process improvements quantified
Healthcare and Life Sciences
Must-have: EHR/EMR systems (Epic, Cerner), HIPAA compliance, clinical documentation, patient care protocols
Emerging: Telehealth platforms, healthcare analytics, AI-assisted diagnostics awareness
How to prove it: Patient satisfaction scores, quality metrics, compliance achievements
Operations and Supply Chain
Must-have: ERP systems, inventory management, logistics coordination, process improvement (Lean, Six Sigma)
Emerging: Supply chain analytics, automation, sustainability metrics
How to prove it: Efficiency improvements, cost reductions, delivery performance metrics
Soft Skills That Win in 2026
Soft skills have always mattered, but the specific ones employers value have shifted. Here's what's in demand now:
Communication in a Hybrid World
Communication isn't just about presenting well in meetings. In 2026, it means:
- Writing clear async messages that don't require follow-up questions
- Knowing when to message, email, or call
- Explaining technical concepts to non-technical stakeholders
- Active listening in virtual meetings where body language is harder to read
How to demonstrate: "Developed weekly stakeholder update process, reducing status meeting time by 60% while improving cross-team alignment scores."
Leadership Without Authority
Companies want people who lead initiatives regardless of title:
- Taking ownership of problems beyond your job description
- Mentoring colleagues informally
- Driving projects forward without being asked
- Influencing decisions through expertise, not hierarchy
How to demonstrate: "Identified recurring customer complaint pattern and led cross-functional initiative to address root cause, reducing support tickets 40%." 😉
Adaptability and Learning Agility
The only constant is change. Employers need people who embrace it:
- Quickly mastering new tools and processes
- Remaining productive during organizational change
- Converting setbacks into learning opportunities
- Bringing fresh perspectives from outside your immediate role
How to demonstrate: "Transitioned team to new CRM platform in 3 weeks, creating training materials that became company standard."
The Art of Proving Your Skills
Anyone can claim skills. Winners prove them. Here's the methodology:
The STAR-in-a-Sentence Approach
For every skill you want to highlight, create a bullet that includes:
- Situation: The context
- Task: What you needed to accomplish
- Action: What you specifically did
- Result: The measurable outcome
Compressed into one line:
Skill: Data Analysis "Analyzed 2 years of customer churn data, identifying 3 leading indicators that enabled proactive retention campaigns, improving customer lifetime value by 23%."
That single sentence proves data analysis capability more convincingly than listing "Data Analysis" ever could 🚀
Finding Numbers When You Think You Have None
Every role has metrics. Consider:
- Volume (how many customers, projects, transactions)
- Scale (team size, budget, geographic scope)
- Improvement (percentage change, time saved, costs reduced)
- Performance (rankings, ratings, quotas achieved)
- Speed (time to completion, response time)
Even estimates work: "Reduced processing time by approximately 30%" is stronger than "improved efficiency."
When to Use Certifications
Certifications prove skills when you lack professional experience in that area:
Useful:
- PMP for project management roles
- Google Analytics for marketing positions
- AWS certifications for cloud-related jobs
- Industry-specific credentials (CPA, PHR, etc.)
Less useful:
- Multiple low-value certifications that look like padding
- Certifications in skills you can't actually discuss in interviews
- Outdated certifications that haven't been renewed
ATS Optimization for Skills
Before a human sees your resume, software scans it. Approximately 90% of large companies use Applicant Tracking Systems to filter applications.
Keyword Matching Strategy
ATS systems look for exact matches. If the job posting says "project management" and you wrote "managed projects," you might not match.
The method:
- Copy the job posting into a document
- Highlight repeated skill requirements
- Check that your resume contains those exact phrases
- Include both the spelled-out term and acronym: "Search Engine Optimization (SEO)"
What Breaks ATS Parsing
- Graphics and icons in place of text
- Skills listed only in images or charts
- Creative section titles ("My Superpowers" instead of "Skills")
- Tables and complex multi-column layouts
- Headers and footers containing important information
The Simple Test
Copy your resume and paste it into a plain text editor. If the skills appear clearly and in order, ATS can read them. If they're jumbled or missing, fix your formatting.
For more on formatting, check our resume formats guide 💡
Skills to Avoid Listing
Not all skills help. Some actively hurt your candidacy:
The Obvious Skills
Don't list these — they're expected:
- Microsoft Office (unless advanced Excel is genuinely relevant)
- Internet research
- Basic computer skills
Listing these signals you're padding your resume because you lack real skills.
The Vague Skills
These mean nothing without context:
- "Team player"
- "Hard worker"
- "Detail-oriented"
- "Results-driven"
If you include these, prove them. Otherwise, cut them.
The Outdated Skills
Remove these unless the job specifically requires them:
- Technologies no longer in use (Flash, older programming languages)
- Outdated software versions
- Skills from early career that aren't relevant now
Your skills section should reflect your current capability, not your career history.
Tailoring Skills for Each Application
A generic skills list sent to 50 jobs will underperform a tailored list sent to 20 jobs.
The 10-Minute Customization Method
Step 1: Read the job posting and list the top 5 required skills.
Step 2: Check that your skills section includes those exact terms (if you have them).
Step 3: Reorder your skills so the most relevant ones appear first.
Step 4: Adjust one or two experience bullets to better showcase the prioritized skills.
Step 5: Verify your summary mentions your top 2-3 skills for this specific role.
This takes 10 minutes and dramatically improves your match rate.
When You're Missing Key Skills
If a job requires skills you don't have, you have options:
Acceptable: List "in progress" skills with context: "Currently completing Google Data Analytics Certificate (Expected March 2026)"
Better: Show transferable skills that demonstrate capability: If they want SQL and you know Excel, demonstrate analytical thinking and quick learning ability
Best: Address it proactively in your cover letter while highlighting related strengths
Don't pretend to have skills you can't demonstrate. Interviews will expose that quickly 😬
Building Skills for Your Next Role
If you're consistently missing required skills for positions you want, it's time to invest in development.
High-Value Skill Investments for 2026
Based on job posting trends:
- Data literacy: Understanding data even if you're not an analyst
- AI tool proficiency: Using AI to enhance your work
- Cross-functional collaboration: Working across team boundaries
- Business acumen: Understanding how your work impacts company goals
- Digital communication: Written communication for remote environments
Learning Strategies That Work
- Project-based learning: Build something real while learning the skill
- Certifications with credibility: Google, AWS, HubSpot, industry-recognized credentials
- On-the-job volunteering: Take on projects that force skill development
- Community involvement: Open source contributions, professional associations
The best way to learn a skill is to use it for something real.
What to Remember
Your skills section isn't just a keyword list — it's a promise about what you can deliver. The goal is to make that promise credible.
The essentials:
- Match job posting language — use their exact phrases for skills you genuinely have
- Show, don't just tell — every skill claim should be backed by an achievement
- Prioritize relevance — customize your skills order for each application
- Stay current — remove outdated skills, add emerging ones
- Be honest — only claim skills you can discuss confidently in interviews
- Quantify when possible — numbers make skill claims believable
The candidates who get interviews aren't necessarily the most skilled. They're the ones who communicate their skills most convincingly.
CVTOWORK provides templates that help you organize skills effectively for both ATS systems and human readers. The structure is built in — you bring your capabilities.
Now look at your resume. Does every skill you've listed have evidence somewhere in your experience section? If not, you know what to do 🚀
